Plastic Surgery Clinic Google Ads Case Study: 113 Conversions a Month
A plastic and reconstructive surgery clinic in a competitive medical market needed booked consultations, not just visits. We ran Google Ads and SEO with tracking on every form, call and consultation booking.
Source: Google Analytics and Google Ads
113Google Ads conversions in one month
26consultations scheduled in one month
13.3%of website visitors converted
+32.6%key events, month over month
What We Did
- Google Ads built around consultation intent
- SEO for procedure and treatment pages
- Tracking on forms, calls and consultation bookings
The Results
74 form submissions, 38 phone clicks and 26 consultations scheduled in a single month, with Google Ads delivering 113 conversions.
One month of resultsMonth over month
| Measure | This month | Change |
|---|---|---|
| Key events | 293 | +32.6% |
| Form submissions | 74 | +27.6% |
| New users | 2,376 | +2.6% |
| Phone clicks | 38 | |
| Consultations scheduled | 26 |
Every Figure, as the Dashboard Shows It
Period: Google Analytics month over month; Google Ads monthly. Source: Google Analytics 4 and Google Ads. Only positive movements are published.
| Measure | Figure | Change |
|---|---|---|
| Google Ads conversions in a month | 113 | |
| Website conversion rate | 13.3% | |
| Key events | 293 | +32.6% month over month, +27.4% year over year |
| Form submissions in a month | 74 | +27.6% month over month |
| Phone clicks in a month | 38 | |
| Consultations scheduled in a month | 26 | |
| New users | 2,376 | +2.6% month over month |
The Services Behind These Results
Services Built for Healthcare Clinics
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